Sunday, March 14, 2010

Captures + Video: Grammy Awards

View Captures | View Video

For celebrities, iPhone apps can be a blessing and a curse. They promise all kinds of up-to-the minute info right at your fingertips, but they are not without their flaws. Sometimes they are just slow to load. Other times they cost a few bucks for the exact same technology that you can get on the Internet for free. So when there's some real value added, it feels like a step in the right direction. Like with this new Taylor Swift application from iTunes, you'll get new music, videos, photos, the very latest tour info and the must-have Facebook and Twitter connections. So if she tweets, you find out immediately. But what I think sets this one apart from some other artist apps is that it will allow fans to connect with other fans and share pictures and stories on the Fan Wall. Right now, that consists mostly of fans telling Swift what's on their minds ("My 3-year-old loves you" and "U inspired me to keep goin and keep my head up even if times are hard!"), but I think it will come to be a kind of virtual meeting place for like-minded people. I also like how Swift took a page out of the Kenny Chesney playbook and made her app totally free.
Taylor Swift rocks out on stage at the St. Pete Times Forum in Tampa, Florida, on Thursday night (March 5), kicking off her second leg of her Fearless tour in the US.

The 20-year-old musician was just recently honored by multiple award associations with nominations.

Taylor picked up one for the 2010 Juno Awards and FIVE for the ACMs, which both happen next month on the same day.


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